GDC 2010 – DLC is the most profitable form of digital distribution according to EA The Games Developer Conference is taking place so we’re going to hear various comments from those in the game industry, like EA’s chief operating officer John Schappert.* Guy held a chat about Downloadable Content and noted that EA has been making a butt-load of money from it – $575 million last year and now hope for $750 million for this year. “The fastest growing area of digital distribution — and that includes subscriptions and microtransactions — is downloadable content,” Schappert said. “It’s the extension of your current game through expansion packs and downloadable content.” He’s speaking of the lump of money as a whole, so I wonder how much is made up from items sold at The Sims 3 Store… Via Joystiq Share and Enjoy: Related posts: GDC 2009: Industry Legends Wright, Spector, Pardo & More Debate Gaming Trends Handango Announces Global Distribution Deal With Electronic Arts Inc. for Top Game Titles on Smartphones EA Digital Download Sale – 30% off until Jan. 10, 2010